Grouping Information

Hoopla Extract Information

stdClass Object
(
    [year] => 2023
    [artist] => Santino Spencer
    [fiction] => 
    [coverImageUrl] => https://cover.hoopladigital.com/csp_9781088241769_270.jpeg
    [titleId] => 16219460
    [isbn] => 9781088241769
    [abridged] => 
    [language] => ENGLISH
    [profanity] => 
    [title] => Location Based Marketing
    [demo] => 
    [segments] => Array
        (
        )

    [children] => 
    [artists] => Array
        (
            [0] => stdClass Object
                (
                    [name] => Santino Spencer
                    [artistFormal] => Spencer, Santino
                    [relationship] => AUTHOR
                )

        )

    [genres] => Array
        (
            [0] => Business & Economics
            [1] => Digital Marketing
            [2] => E-commerce
            [3] => Marketing
            [4] => Multilevel
        )

    [price] => 0.49
    [id] => 16219460
    [edited] => 
    [kind] => EBOOK
    [active] => 1
    [upc] => 
    [synopsis] => Location Based Marketing-3 Manuscripts in 1 Book, Including: Mobile Marketing, Digital Marketing and Marketing Analytics.

MOBILE MARKETING:

7 Easy Steps to Master Mobile Strategy, Mobile Advertising, App Marketing & Location Based Marketing.

YOU'LL LEARN:

The importance of mobile strategy
Strategies for Push Notifications
The importance A/B testing
How to understand the critical components of App Marketing Funnels
The power of SMS marketing
What Location-Based Marketing is
How social media plays into Mobile Marketing
What QR codes are
How QR codes can transform the customer experience
And much more!

DIGITAL MARKETING:

7 Easy Steps to Master PPC Advertising, Affiliate Marketing, Email Marketing & Online Retargeting.

YOU'LL LEARN:

Why digital marketing is the way of the future?
What is a digital story and why your business needs to be telling one?
Why digital strategy is, by far, the VERY BEST approach that will turn your business vision into reality.
What are some of the most important KPIs that you should be tracking and monitoring for your campaigns?
What is email marketing automation and why you should be using it right now (if you haven't already started)?
How do you understand your audience and figure out what your messaging should be?
How to set the right kind of budget for your business and ensure you're getting the most bang for your buck.
And much more!
MARKETING ANALYTICS:

7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling.

YOU'LL LEARN:

How to determine stakeholders
Ways to navigate data integration
The importance of key performance indicators
Ways of implementing analytics
The importance of data governance
The purpose of conducting financial analysis
The role of IT
How to measure success
What to look for with Vendors
And much more!
    [url] => https://www.hoopladigital.com/title/16219460
    [pa] => 
    [series] => Marketing Management
    [subtitle] => 3-in-1 Guide to Master Marketing Strategy, Marketing Research, Advertising & Promotion
    [publisher] => Santino Spencer
    [purchaseModel] => INSTANT
)